We’ve all done it at some point. Read or heard something that raised our ire outside of rational thought then reacted in an unhealthy way. Most of us later realize how we’ve been manipulated when this happens, and we make some adjustments. But why does this happen to us in the first place? And why do some go so far down the rabbit hole?

It is because stupid is a feature not a bug. We become deeply ingrained in a group the instant we believe in their most far-fetched ideas. And as a social animal, being part of a group is of paramount importance for many people. This comic from Saturday Morning Breakfast Cereal on the topic is far more insightful than a book full of philosophy.

Truth, Mr. Weinersmith- truth.

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