I am not really the “typical” Wired reader. For one thing, I’m far from “cool” or “hip”. I’ve got the “geek” thing down, though. Despite being outside the correct Wired reader demographic, I often enjoy reading the columns by Lore SjÃ¶berg in Alt Text. His most recent one regarding the lies told to us by that ultimate deceiver, our own brain, is really a hoot. Check it out, and don’t turn your back on your brain!